How Movatic is Shaking up the Rental & Ride Share Industries



Shared mobility and recreational rentals have enjoyed a surge in demand over the past few years, with Movatic software providing the technical platform on which many programs operate.


From public or private bike and scooter shares, to kayak rentals and bike lockers and beyond, Movatic can power anything with a Bluetooth lock. Simple user interface? Check. Robust administrator dashboard? Check. With the rental and mobility sectors increasingly trending toward collaboration and consolidation to bring a best-in-industry offering to the end-user, it's no wonder operators are outsourcing software operations to the likes of Movatic. We are here for it.


So....why use Movatic software?


As Ansgar Strother, founder of Movatic, will tell you he really just wants to enable small operators to be successful and to provide the infrastructure for large operators to achieve their goals. It's all about building a networked community wherein all users of the Movatic software can access myriad systems across the globe with their singular login and rider app, making the rental experience simple and convenient.


I posed a few questions to Lynette Schumacher, Movatic's Head of Product & Customer Success, to learn about the features and functionality of the platform.


Morgan: What makes Movatic software user-friendly?


Lynette: From the renter's perspective, it really is as simple as downloading the app, setting up your profile, and scanning a QR code to access the equipment. The process is quick and requires minimal contact. From an operator's perspective, the standard Movatic app is comprehensive and reliable, with the branded options providing unlimited customizations to make the app your own.


Morgan: Tell me about customizations in the Movatic software.


Lynette: The customizations are endless. Let's say you want to have a system that is 100% free to anyone with a specific email address - done. You want to give a bike-share rider an option of a fixed rate or pay as you go? Yep, we do that. Don’t want to deal with customer support inquiries via email? No problem - we have customer support fully integrated into our platform. You are truly able to customize it to be whatever experience you want. Bikes, scooters, bike lockers, kayaks - those are just a few of the mobility types we provide, and with each of those, we support a wide variety of hardware and lock options.


Morgan: Can you help me understand how a single Movatic user account works?


Lynette: A user’s account on Movatic is platform-wide - once you’ve signed up on Movatic or on a branded app (a customized operator app, powered by Movatic) you won’t need to sign up anywhere else. One and done! If you’re lucky to be in a community that has multiple offerings, you could start your day with a beautiful kayak ride and end it riding around downtown on an electric bike. The ride possibilities are endless and at your fingertips. You can zoom out at anytime in the app and see all the different locations near you as well as across the country and onto another continent. Keep in mind, however, that some systems on the Movatic app are private and require credentials to access. I encourage everyone to download the Movatic app and check out the operator network as you plan your next adventure.


Morgan: I love this. So with my Movatic app, I can access different vehicles in different Movatic-enabled communities across the country...across the world, actually?


Lynette: Sure can. Your Movatic account enables you to see all systems hosted within the Movatic app. Each community will have its own pricing schemes or membership options (although communities will often extend free membership pricing to neighboring systems), but the access is super simple once you've created your initial rider profile with an associated payment method. Say you’re on vacation in Florida and use the Movatic app to do a scooter rental, but you go home to Atlanta and see there are numerous bike shares all around you. Sign up once, use it endlessly. Movatic supports 135 currencies in 44 countries and 28 languages.


Morgan: Is there a wallet feature?