Updated: Jun 22
There are many good reasons to integrate multi-modal options into a community micromobility program. As new modes and trends emerge in the industry, it’s important to be aware of the options available to communities, as some of those options may potentially be a better fit across the range of options that cities require and/or desire. It’s less about the vehicle type and more about addressing the specific needs that make a micromobility program as successful as possible within a community. At the end of the day, those communities and users decide their fleet mixes, rather than the system operators.
Service More Areas in your Community
Generally speaking, only having one mode of transportation doesn’t necessarily fit a rider’s needs. More options simply open up the door to create more use cases around a user’s trip length, trip purpose (i.e. recreational use, commuting, running errands, etc.), seasonal elements, and overall cost. It all comes down to providing the right options, in the right places, at the right time. E-scooters and e-bikes might be better suited to replace car trips in downtown areas, and regular pedal bikes might be better suited for riding in parks and along nature trails. Although municipalities may put analysis into what’s best for their community, they can’t always decide what’s best for users- you can provide them an array of options so that they can decide what’s best for themselves. Some people enjoy the leisure feeling of scooters over the effort of pedaling bikes.
Underserved communities are receiving opportunities to have reliable, low-cost options for commuting to work, school, and local businesses. Making sure your residents have convenient and reliable transportation is how a micromobility system should look, to ensure that it works for all who stand to benefit from it. Overall, each option should be able to complement the other by providing interchangeable options to get a user from point A to B and back.